. They’re reacting to uncertainty. They’re trying to obtain their footing in a space that’s continuously shifting. Businesses usually embark on the transformation journey to respond to evolving marketplace situations, adopt new technologies, or deal with inner inefficiencies. Learn more about McKinsey’s Transformation Practice, and Simply click here to check https://www.ecom-group.com/2025/11/14/business-transformation-in-e-commerce-renovation-vs-innovation/