Brand identity expresses what a brand stands for by way of unique, recognizable components that established it apart from rivals. In Building Brand Benefit, Avery likens brand identity to designing a pair of tinted glasses: “These Eyeglasses color how buyers recognize, experience, and worth a product or service,” she describes. https://downloadable-design-asset87532.look4blog.com/76028761/the-greatest-guide-to-creative-graphic-studio